Can I do self-media operations by myself? How does the media do it?

When it comes to self-media, the first question in everyone’s mind must be, what is self-media?

We-media refers to the popularized, autonomous, and generalized communicators who use modern and electronic means to output content and value to the public. In fact, in the era of we-media, different voices come from In all directions, people no longer want to hear only a unified answer, do not want to be defined, everyone is an independent individual who can make independent judgments on things.

The information dissemination methods dominated by self-media and professional media organizations are different. He is converted from the traditional point-to-surface to the point-to-point propagation method. This method is more acceptable to the public, everyone can comment, everyone can speak, and we are our own spokespersons.

This is called self-media.

This is an era where everyone can speak, an era of self-expression, an era of personal branding. Can you do self-media operations by yourself? Of course you can. Although different self-media operation methods are different, in general, the most important thing is the content. We-media operations must spend at least 70% on content. The content must be original, and plagiarism will be eliminated by the public and the platform.

When writing a copy, different people often have different requirements for the content of the article. For example, if there is an account with a high weight, we get more recommendations every time we publish an article. The content requirements written on this account It is relatively high. If we publish the content without checking it, it is very likely that our weight will drop due to poor content. Therefore, it is very necessary to check the originality of the content before publishing. Rong Media Bao can realize the originality detection of articles.

Nowadays, with the emergence of Weibo, WeChat, Douyin, Kuaishou and other platforms, not only enterprises have begun to pay attention to self-media marketing, but ordinary people have also begun to do self-media. The core of being a self-media is to plant melons and reap melons, and sow beans and reap beans, and there will be rewards only if you pay. When you provide value to fans to help them solve their problems, fans will be grateful to you, they will trust you, and they will become your loyal fans. Of course, you must also pay attention to the maintenance of old fans, and many times you can’t take care of one thing and lose the other.