How to gain followers from the media? These 4 skills can be quickly mastered by novices in self-media

How to attract traffic from the media? These 4 skills, 0 basic can also operate. There are often many friends who complain to me, why did I put a lot of effort into self-media, but the traffic just couldn’t be brought up? In fact, the idea of ​​self-media drainage is very simple: content platform! The article has a low threshold for attracting traffic, low cost, and long effectiveness. As long as the content created has value to the target group, it is easy to attract them. Today, I will introduce to you how to increase traffic and expand popularity through soft articles.

01 Catch user pain points

First of all, our articles must meet the needs of users. Only when our text stamps on the key points of users will users be touched, and can they resonate and trust us. This is the first step in attracting traffic—— Understand user pain points and needs.

02 Get the title

The title is very important. Many people think that only self-media articles need to carve the title. In fact, this is not the case. Whether it is an article, audio or video, “getting a good title” is the top priority! The title is attractive enough and suspenseful enough to generate curiosity. Here is a title artifact recommended for everyone-.

The popular title assistant function of , just need to input the content keywords we have refined, and you can automatically generate multiple popular titles to choose from. If you feel that the title is not satisfactory, you can also regenerate it. The data aggregation function is quite powerful, and its popular title assistant, endorsed by the whole network’s popular articles/popular video materials, is quite reliable.

03 Pictures and texts

The picture should be appropriate, and the reasonable quotation of the picture can make the article more vivid. The simple number of words in the article will make the user feel boring, and the accumulation of large areas of text will also cause the user to visually read fatigue. The combination of text and text can make users feel more immersive. We must pay attention to the combination of graphics and text when creating.

04 Provide actual dry goods

This is easy to say, but it is not easy to practice. Many people’s articles talk in generalities and do not get to the point at all. Here we need to understand that even if it is a soft article, we must ensure that the sharing is valuable and has a certain quality, not just perfunctory users but no real value. The quality of the article is good, the user feedback data will be good, and the traffic of the article will be better. will be big.